Press Coverage
Things Malaysians Are Already Doing To Save The Environment
The Rakyat Post written by Melissa Suraya Ismail - April, 2022 In conjunction with Earth Day, let’s take a look at some of the efforts that Malaysian people are already doing to save the environment. (Credit: PETRONAS, Mutiara Taman Negara, MUNI / Facebook) This year’s Earth Day (22 April) is themed ‘Invest In Our Planet‘ which implores all of us (businesses, governments, citizens) to act boldly, innovate broadly and implement equitably. Here in Malaysia, we also have been doing our very best to save the Earth and some of them are listed below. As citizens, we should do our very best to support these efforts for a brighter and safer future. Here are some of the efforts already done in Malaysia to go green. Creating Eco-Friendly Products Some humble homegrown businesses are producing green products to care for the environment. The Mineraw – Clean & Vegan Skincare Locally sourced, The Mineraw is a skincare brand that’s 100% natural, and suitable for all skin types. Not only do they have minimalistic and beautiful packaging, but their packaging also comes in recyclable containers. (Credit: The Mineraw / Facebook) As mass-produced products may contain chemical fillers and have a large carbon footprint, The Mineraw’s products are consciously made in small batches. “As someone who has always been extremely environmentally conscious, as well as passionate about skincare, I believed in the earth and using clean ingredients where possible,” said the founder of The Mineraw, Jidienne Ibañez. Take a look at their products here. Palmy – From Agricultural Waste To Paper Palmy is a lifestyle brand that turns agricultural waste such as pineapple leaves, bananas, stems and bamboo shoots into beautiful handcrafted paper and textile goods. (Credit: Palmy) Besides selling notebooks, postcards, coasters, tote bags and more, they also offer personal branding services for custom individual orders, B2B and corporate gifts. What’s exciting is, that they also have a DIY Pineapple Making Kit for you to try! For the full article on The Rakyat Post, click HERE
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Healthy You, Healthy Planet
by Tropicana Corporation Berhad JoiHave you ever wondered about the ingredients that go into your products? Well, the people of Joi did their research, and they found out the nasty truth: parabens, phthalates and aluminiums are all harmful to your health. That is what got them started on a goal to produce clean, safe and effective products with 100% natural ingredients, free from dangerous chemicals that function just as well, if not better, than other products available on the market today. Their first product came about for personal reasons. They have always had trouble finding deodorants that could make them smell fresh since they are “heavy sweaters”. They finally found solutions to their issues after months of conducting research and learning through trial and error. They were successful in producing a deodorant that was created entirely from natural ingredients, which truly worked. They then asked themselves, “Why stop there?” “We were still using other products with potentially health-harming ingredients. So we got to work and formulated our own shower gel, and have a few more products in the pipeline.” Currently, Joi’s products include a range of skincare items like cleanser, toner, sunscreen, face oil, face serum and more. The HiveThe Hive Bulk Foods is Malaysia’s first zero-waste store, selling everything from bulk whole foods and cleaning products to eco-friendly personal care and lifestyle items. Zero-waste is the practise of producing little to no waste. Therefore, the order of the 5Rs holds (Refuse, Reduce, Reuse, Repurpose, Recycle and Rot). The primary objective is to manage our waste so that everything gets repurposed and given another life. The Hive caters to individuals with different preferences including people who are vegan, gluten intolerant, health conscious, zero-wasters and/or minimalists. Options for refusing and reducing packaging are offered at The Hive. They collaborate with their suppliers to reduce packaging for delivery, and they maximise recycling and upscaling of any box, bottle, jar or bag they receive. The Hive’s products are reusable, washable, and, in certain cases, compostable. As a social enterprise, The Hive partners with local organic farmers, women entrepreneurs, refugees and other social enterprises. Each time you purchase the refugee handmade products, you are contributing to charity. The Hive’s commitment to advocating a zero-waste lifestyle, efforts to lessen impact on the environment, and adoption of sustainable business strategies earned it a United Nations award in 2017.The MinerawThe connection to the earth, a love for nature and the human body are the sources of inspiration for The Mineraw. It is dedicated to offering skin-safe beauty products that are simple, gentle and clean. “All products are safely tested on friends and family, never on animals. Our mindful products are vegan, vegetarian and cruelty-free; suitable for all skin types, concerns and gender. They are free from synthetic fragrances, artificial colorants, parabens, phthalates, sulphfates, cortisones, alcohols, silicones, formaldehyde, petrochemicals, mineral oils and talc,” says its founder, Jidienne Ibanez. The first products she launched (Glow Serum Face Oil, Toner Balance, Purify Face Mask and Honey Glow Scrub) were actually part of her own everyday skincare routine. “Each product is made in small batches using high quality, sustainable ingredients.” Now, The Mineraw has products for various skin concerns such as sensitive, acne prone, dry, oily, and more. Also available are accessories like a resuable tote and an eco-friendly bamboo toothbrush. FOR THE FULL ARTICLE ON TROPICANA, CLICK HERE
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We Tried 6 Affordable Malaysian-Made Skincare Brands. Here's What We Thought
Skincare made by Malaysians for Malaysian skin. After hearing a lot of good things about Mineraw, I decided to finally try it out for myself. And I must say, I get the hype. The Glow Serum has already been added to my staples. I wear make-up and tend to be quite oily by the end of the day.
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Skincare 101: Why Is Skincare Important?
Teh Talk written by Vilianty Bulan - October 04, 2022 Allowing you to have time for self-care Having some time out for self-care is important as it allows you to rest, and provides more relaxation to your body and your skin. Stress from work and school does affect your overall health and your skin, therefore in order to prevent your skin looking dry, feeling rough and wrinkles, it is important to take a step back to breathe, relax, and reflect. With that being said, if you’re looking to add extra skincare products such as face oil and fask mask, you can consider including The Mineraw to your skincare routine, as it is one of the organic skincare products in Malaysia. What is The Mineraw? The Mineraw (pronounced as mi·ne·raw), are skincare products that are free from synthetic fragrances, artificial colorants, parabens, phthalates, sulphfates, cortisones, alcohols, silicones, formaldehyde, petrochemicals, mineral oils and talc. The Mineraw draws its aesthetic from a combination of earthiness, greenery, and the human form. They are devoted to selling skin-friendly cosmetics that are simply, mild, and free of harmful ingredients. No animals are ever used in the testing process, just human volunteers. All skin types, concerns, and genders may use these cruelty free skincare, vegan, vegetarian, and environmentally friendly products. So, if you’re looking for an oil serum for face and face mask to add to your list of skincare products, you can check out The Mineraw products, which are the Glow Serum Face Oil, and the Hydrate Gel Face Mask. Glow Serum Face Oil This face oil is one of The Mineraw’s best serum in Malaysia, as it won the Beauty & Wellness category for Beauty Insider’s Awards 2022. The top ingredients to Glow Serum Face Oil are: Simmondsia Chinensis (Jojoba) Seed Oil, Rosa Canina (Rose Hip) Fruit Oil, Pelargonium Graveolens Flower Oil, Tocopherol, Melaleuca Alternifolia (Tea Tree) Leaf Oil. This face serum Malaysia helps with oil production, and it is the best serum for combination skin Malaysia, as well as with all skin types. It is made specifically with acne-prone in mind, with its lightweight texture and non-comedogenic chemicals that won’t leave your pores clogged. Also, it absorbs fully, leaving a dewy look of serum glow with no greasy residue. To use it, apply 2 drops onto the palm of hand on cleanse skin. Rub hands together to warm up the serum. Pat gently onto all areas of the face. It can be used on its own or on top of cream or gel moisturisers. Always test patch, especially for sensitive skin types. For the full article on Packist, click here
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5 Make-Up Removers From Malaysian Beauty Brands
written by Tania Jayatilaka - June 18, 2021 From oil-based cleansers to micellar water removers, stock up from your favourite local skincare and cosmetic brands 1. The Mineraw Makeup Remover Cleansing Oil The Mineraw's 100 per cent oil-based make-up remover gently cleanses your face without irritating skin and lashes. Although it deeply cleanses the skin of impurities, it is gentle on acne-prone skin. If you're into the double cleansing trend, use oil-based removers like this as the first step, followed by a water-based cleanser. FOR FULL ARTICLE ON TATLER, CLICK HERE
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4 homegrown Malaysian beauty brands that you need to try right now
written by Joyce Fan - September 8, 2020 The Malaysian beauty scene is thriving and here we highlight more local beauty brands for your skin's indulgence. The local beauty scene of late is absolutely thriving as fervent Malaysian entrepreneurs step up with home-grown delights that offer quality yet affordable alternative solutions to their international counterparts. From Root Remedies to Claire Organics, local beauty labels are stars that shine as bright as international labels. So the next time you need to stock up on skincare essentials, why not add the products of these four Malaysian labels into your cart instead? Scroll down to see our four latest homegrown beauty obsession now: THE MINERAW A name that is a combination of the words ‘minerals’ and ‘raw’, this Kuala Lumpur-based skincare brand (@themineraw) is the brainchild of Jidienne Ibañez. Determined to debunk the need of an elaborate skincare regimen, Ibañez promotes one that’s drastically scaled back and touches on only the bare necessities. Positive reactions from friends and family about the founder’s own transformed and glowing complexion courtesy of her four crafted potions—Glow Serum, Toner, Purify and Honey Glow—gave her the assurance she needed to bring The Mineraw into action. The brand has you covered for a simplified yet complete routine, offering all things vegan and cruelty-free ranging from cleansers to scrubs and sunblocks which are all manufactured in small batches with sustainability in mind. This means using consciously sourced raw ingredients complemented by recyclable packaging. What to get? Glow Serum Face Oil. An oil-based serum that penetrates deep into the skin to retain moisture, reduce inflammation and impart a dewy glow without the greasy residue. @themineraw FOR FULL ARTICLE ON L'OFFICIEL, CLICK HERE
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British Vogue Feature 2020
The Mineraw featured in British Vogue - April, May, June 2020 Issue
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Natural Organic Skincare Malaysia Brands: 7 Environment-Friendly Skincare Brands
The Mineraw’s motto is pretty simple: Fewer ingredients, superior results describes the brand’s vision of all their products being natural and safely tested. Also egan and vegetarian, cruelty-free, and suitable for all genders + skin types!
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6 Cruelty-Free Scrubs & Soaps For Your Next Bubble Bath
written by Tania Jayatilaka - March 31, 2020 1. The Mineraw Honey Glow Scrub Packed with the goodness of brown sugar, raw honey, grape seed oil and rose geranium oil, The Mineraw's pampering body scrub boasts anti-aging properties and even doubles as an ideal exfoliating product for cracked, dry lips. Also: These Malaysian Activists & Lifestyle Brands Make Sustainable Living Easy If you're looking to transition from body scrubs that contain micro-beads (these contain plastic particles that ultimately contribute to water pollution), check out The Mineraw's range of face and body scrubs, mostly made with 5 ingredients or less and free of synthetic fragrances, artificial colorants, parabens and other additives. Free from preservatives, the Honey Glow Scrub boasts a shelf life of about a year once opened. Order online at themineraw.com (Free shipping for orders over RM50, with 2 items per order) or at thehivebulkfoods.com (Free shipping for orders over RM100 for Peninsula Malaysia) FOR FULL ARTICLE ON TATLER, CLICK HERE
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